Xi'an Chaoshan Chamber of Commerce and Chang'an Sauce-flavored Liquor Forge Strategic Cooperation, Jointly Writing a New Chapter of Development - The Win-Win Logic Behind the Cooperation

On September 22nd , in the golden autumn season, a strategic cooperation signing ceremony with profound significance was grandly held in the ancient capital of Xi'an. The Xi'an Chaoshan Chamber of Commerce, a community organization bringing together business elites from the Chaoshan region, with its unique business acumen and strong capabilities, joined hands with the long-established and reputable Chang'an Sauce-flavored Liquor, making a one-time investment to secure four regional markets, thus opening a new chapter in their cooperation.

Chang'an Sauce-flavored Liquor, as a leader in sauce-flavored liquor, has won a high reputation and word-of-mouth in the market since its establishment with its long brand story, large inventory of aged liquor, exquisite blending process and excellent quality requirements.

The Chang'an International Club, jointly established by prominent figures from China and abroad, symbolizes the brand's high-end image. The club provides members with a platform to savor top-quality sauce-flavored liquor, exchange cultural ideas, and engage in economic cooperation. Here, members can fully enjoy the mellow taste of Chang'an sauce-flavored liquor while experiencing the brand's cultural heritage and historical legacy. The establishment of the Chang'an International Club not only enhances the brand image of Chang'an sauce-flavored liquor but also lays a solid foundation for the brand's market expansion. The Xi'an Chaoshan Chamber of Commerce, since its establishment in 2011 , has distinguished itself among Xi'an's non-local community organizations with its unique status and widespread influence. As an important gathering place for Chaoshan businessmen in Xi'an, the Chamber not only carries the mission of inheriting and promoting Chaoshan culture but also serves as a platform for promoting business exchange, cooperation, and development. This strategic and investment cooperation with Chang'an sauce-flavored liquor is undoubtedly a significant milestone in the Chamber's development. On the eve of the signing ceremony, Zheng Yanxu, President of the Xi'an Chaoshan Chamber of Commerce, expressed his deep affection and expectations for Chang'an sauce-flavored liquor in his speech. He emphasized that choosing Chang'an Maotai liquor as a partner is not only an endorsement of the liquor's quality, but also a precise grasp of future trends in the liquor market. This cooperation, based on shared values ​​and vision, undoubtedly lays a solid foundation for the future development of both parties.

Yin Tao, President of Chang'an Sauce-flavored Liquor Channel, further revealed the depth and breadth of the cooperation between the two parties. By developing regional operations through a grid-based model, Chang'an Sauce-flavored Liquor aims to achieve cross-industry marketing and channel sharing. This innovative marketing strategy will undoubtedly inject new vitality into the brand. The extensive resources and channel network of the Chaoshan Chamber of Commerce will undoubtedly provide strong support for Chang'an Sauce-flavored Liquor's market expansion. Chen Feng, Chairman of Chang'an Sauce-flavored Liquor, elaborated on the significance of the cooperation from a higher perspective. He emphasized that Chang'an Sauce-flavored Liquor focuses on the high-end market, serving users with the highest demands for product, brand, and taste. At the same time, in a rapidly changing market environment, working together is key to success. This cooperation, based on a shared vision and values, will not only help both parties jointly address market challenges but will also bring new vitality and opportunities to the entire liquor market. President Zheng Yanxu's yearning for national roots coincides with the Chinese culture embodied by Chang'an Sauce-flavored Liquor; their cooperation will undoubtedly spark a resonance, illuminating their respective paths forward.

Meanwhile, the statement from Wang Jia, President of Chang'an Sauce-flavored Liquor's Major Clients, further demonstrates the confidence and expectations of both parties for the cooperation. She believes that this collaboration will rapidly expand market boundaries through innovation and influence, bringing broader development opportunities to both sides. From a deeper analytical perspective, this cooperation is undoubtedly a win-win situation. For Chang'an Sauce-flavored Liquor, the resources and channel network of the Chaoshan Chamber of Commerce will provide strong support for its market expansion; at the same time, entrepreneurs of the Chaoshan Chamber of Commerce will also have the opportunity to participate in the brand building and development of Chang'an Sauce-flavored Liquor, sharing the fruits of brand growth. For the Chaoshan Chamber of Commerce, the cooperation with Chang'an Sauce-flavored Liquor will undoubtedly provide its member companies with more business opportunities and growth space. In conclusion, the strategic cooperation between the Xi'an Chaoshan Chamber of Commerce and Chang'an Sauce-flavored Liquor is undoubtedly a deep and comprehensive collaboration. Both parties will work together to create a better future. This cooperation will not only help promote the common development of both parties but will also bring new vitality and opportunities to the entire liquor market. We look forward to achieving even greater success in our future cooperation.